Thursday, October 13, 2005

Master's Thesis on Blogging

Apparently, Scoble is synonymous to Blogging. No wonder, James Torio mentions Robert Scoble in his Masters Thesis on "Social Phenomenon of Blogs"

... [Scoble] seems sane, reasonable, trustworthy, human and somebody who knows what heÂ’s talking about. Which to me helps make Microsoft seem likewise.

One guy and his Blog, doing more real good for his company than any multi-million dollar ad agency campaign could ever hope to achieve.

James Torio's thesis is available as pdf.

via Scobelizer, Doc Searl's Weblog

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